Knowledge is a cornerstone of the Tail Blazers philosophy. We believe that education for franchisees is of utmost importance, not only so that they can assist pet guardians and their pets in choosing the right foods, but so they can run their business successfully on a day to day basis. Tail Blazers franchise provides 2 weeks of training for new franchisees, which includes day to day business operations, food, nutrition, treats, accessories and supplements, customer relations, marketing and inventory management. Of course, our franchise support team will always be there to assist you should require assistance after the initial training!
CEO & General Manager
Brent has over 24 years experience in the natural health and nutrition industry for both people and pets. Brent has vast retail and business experience having started many retail stores himself, including several Tail Blazers locations from design stage to profitability. His past experience with the fast paced growth of the vitamin industry has proven invaluable with the rapid growth the natural pet industry sector has seen. Through Tail Blazers, Brent has helped pave the way to improving pet industry products and standards, and thus has improved the health of pets in Canada. Brent is responsible for training and overseeing all aspects of the Tail Blazers’ business.
Director of Franchise Operations
With over 25 years of franchise experience, Ken Purvis provides the team with franchise operations strength and focus. Ken has been vital in the development and implementation of the Tail Blazers franchise program. Ken’s history as Vice-president of Operations for a 90-store QSR franchisor and multi-store franchisee is a valuable resource for restaurant openings and quality operations control. His key strengths in creativity, deductive reasoning and comprehensive knowledge of franchising result in tremendous analytical and problem solving aptitude, as demonstrated by his ability to grow successful franchising operations. Ken will provide leadership in qualifying franchise candidates, operations start-up support and generally in all facets of franchising as the Tail Blazers franchising venture develops.
Franchise Assistant Manager
Sara has over 11 years experience in the natural health industry for humans and pets, including retail, manufacturing, teaching and marketing and has Herbal Therapist and Master Herbalist Certificates from Mount Royal College and Wild Rose College and a Graphic/Web Design Certificate from SAIT. Her role in the Tail Blazers franchise is marketing strategies and ad design for new and existing stores, training, web site management/development, special projects, ensuring products meet high standards and other general support.
Franchise Marketing Consultant
Holly has over 6 years of experience in the retail pet food industry and co-owns a Tail Blazers store of her own. Holly earned a Bachelor of Applied Business and Entrepreneurship (Computer Information Systems Major) from Mount Royal College in 2005 and owns and operates her own pet photography business. Holly’s responsibilities include: contributing to franchise marketing materials, assisting stores with product selection and store layout, industry networking, and social media.
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